Eldad Ohana

Eldad Ohana

Eldad Ohana Startup Camel founder, a mobile and web developer, a genius drummer and a part-time lion tamer. Eldad is our tech guy, adeptly handles the podcast's tech stuff and our website from behind the scenes.

Mar 142015
 

רק שנתיים לאחר סיום התואר הראשון, רון גורה מכר את הסטארטאפ שהקים The Gifts Project לענקית הקמעונאות האמריקאית eBay, במחיר המוערך בעשרות מליוני דולרים.
מאז ועד היום הפך רון לאחד היזמים הצעירים הבולטים בסצינת הסטאראטאפים הישראלים, כשהוא ממלא תפקידים כמו ראש מרכז היזמות של eBay בישראל, וכיום יזם בקרן הון הסיכון ‘אלף’.

פרק 65 של Startup Camel צולל לתוך נסיונו של רון כיזם, תוך שהוא מתמקד באחת השאלות המרכזיות להתפתחותו של סטאראטאפ לחברה מצליחה: כיצד ליצור תרבות ארגונית נחשקת.

הנה מה שתלמדו מהפרק:

– למה חשוב לבחור שותפים מייסדים שטובים ממך (בהכל).
– המפתח לתקשורת פרודקטיבית שתייעל את עבודת הצוות בחברה
– איך לפתח תרבות ארגונית באמצעות האצלת סמכויות לנושאי-דגל
– איך להגדיל את הסיכוי להשקעה כספית כבר בשלב מוקדם
ועוד.

(סטארטאפ קאמל הוא פודקאסט שבועי על יזמות, חדשנות וסצינת הסטארטאפים הישראלית. הצטרפו אלינו בכל יום ראשון לראיון חדש מלא בלקחים ובהשראה על סיפורי ההצלחה של היזמים והיזמות המובילים בסצינת הסטארטאפים הישראלית).

Jul 202014
 

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Yotpo – Social Reviews for eCommerce websites

The idea of Yotpo emerged after Tomer had a very bad shopping experience.Yotpo logo Being a geek, his friends counted on him to find the best camera possible on the budget they had. So Tomer searched online and found a camera that based on recommendations from some anonymous users should’ve been a great purchase. He was very angry when he’s friend who got the camera said that his photography teacher described it as low quality and probably the worst ROI possible.
This pain Tomer felt made him go on a venture to make online product reviews more reliable, and this begat Yotpo – a platform for e-commerce sites that transforms reviews into a marketing platform.

The name Yotpo stands for “Your Opinion The Public Opinion”​Yotpo-office-03 and it was chosen because the domain was available. The slogan changed many times since then, but the name stayed the same.

Tomer met Omri, Yotpo’s other co-founder, at Tel Aviv University. They were studying together electrical engineering and computer science. The first step they took when they decided to take on this venture, was learning everything they can about e-commerce reviews. They were not accustomed to leaving comments on products themselves and didn’t understand the motives behind that, so they analyzed dozens of top reviews on big websites, talked with lots of business owners, and even contacted the reviewers themselves. This first step proved itself to be the right one, and even a crucial one.

Yotpo-office-02-600px

Nov 212013
 

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Eran Ben-Shushan and Bizzabo can save you a lot of time in your next convention

Anyone knows that mingling is a key part of business social events and conventions and for a good reason too, but approaching that large hall full of anonymous people make us feel disoriented, and finding the right person in the crowd often becomes a frustrating chore.

Bizzabo founders: Boaz Katz (left), Eran Ben-Shushan (center), Alon Alroy (right)

Bizzabo founders: Boaz Katz (left), Eran Ben-Shushan (center), Alon Alroy (right)

Well, these days are OVER! at least if you take it from the mouth of Eran Ben-Shushan co-founder and CEO at Bizzabo.

The service Bizzabo is providing is a platform that enables its users spot the most relevant attendees at a convention before the convention even started.

Bizzabo uses information it gathers from social networks to tell you who are the people you should meet, which saves you time and effort you might otherwise waste talking to someone just to eventually find that you have no common interests.

The Bizzabo team

The Bizzabo team

Bizzabo is currently operating both from Israel and New York City, and consists of 17 employees. It was established by Eran Ben-Shushan and co-founders Boaz Katz and Alon Alroy as a project on the Zell entrepreneurship program, at the IDC Herzliya. Eran says that the Zell program equipped him with a lot of tools and provided him with vast knowledge about entrepreneurship, and he highly recommend this program for aspiring entrepreneurs.

Oct 262013
 

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Yoav and his team are here to solve an ancient problem – how to find a trusted service provider. The wonderful solution they offer is finding and aggregating your friends’ recommendations on local service provider from all over the web and bringing it to you. I know… how come YOU didn’t think about it, right?
Yoav says that he was fascinated by the people at Amazon.com who where writing the reviews on products they purchased. This led him at some point to the idea of getting reviews about local service providers. Later he found the solution to this problem by using the information people post on Facebook in order to help locate those who are trustworthy.

Yoav Schwartz

Yoav Schwartz / Founder and CEO at whodoyou.com

The birth of WhoDoYou

Yoav started working on his prototype for WhoDoYou whilst working at Microsoft. This is another case of a lean start up – build your product while still employed, leave when you feel you have to in order to make another advancement. In fact – in many cases it is possible to make a decent amount of progress before you leave your safe work place.

Another thing Yoav mentioned is that everything takes longer then you think! Take this into account. It will take you longer then you expect to raise equity, to find the suitable co-founders, to get hire the best programmer or sales person, to build a presentation etc.

whodoyou logo

whodoyou logo

No Stealth Mode

Millions of people everyday have ideas – but most of them are not doing anything about it. That’s why you shouldn’t be afraid of exposing your ideas to others. In most cases the benefit you can get from the feedback users provide is much greater then the danger of someone stealing your idea. Keep in mind that people who are in the state of mind of starting a company are probably doing something of their own.

A big challenge according to Yoav is to get a real feedback from family and friends about your product. While those people are usually the firs we approach when are searching for an honest opinion, sometimes they are afraid to make you feel bad, and their feedback might be less brutal then feedback from people who are not related to you. That’s why Yoav thinks it’s a good idea to have your product tested by family and friends, but also by their friends, for a less biased result.

Jeff Schneiderman / Co-Founder and CTO at whodoyou.com

Jeff Schneiderman / Co-Founder and CTO at whodoyou.com

Perseverance

Yoav told us that his darkest hour was when he got less then 30 days from the point where they will have to shut the company. That happened when the company wasn’t getting the results they were expecting several month before. They decided that they should try a different direction and eventually got to a point where they were a month away from shutting down. Eventually the change they have made paid off, and they got the results they were looking for. That’s the reason Yoav says that the he believes the factor that correlate with success most is perseverance.

Yoav finds inspiration through difficult times by remembering the value of the product and the fact that WhoDoYou is really solving a genuine problem, making sure that noteworthy service providers and local business will get the attention and appreciation they deserve.

Have the best week!

Startup Camel Team

Oct 262013
 

Download the interview, or listen here:

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My Green Buddy is the way Lev Kerzhner and co-founders aim to change the world of home gardening. Their mission – to create an ultra accurate way to grow your plant without killing it. They do this via using information from the surroundings of the plant, information they receive from the app they developed. The idea is simple – you use the app to keep track of the plant you ordered from the company. Through the use of the location based platform and picture analyzing tools, the app can tell you exactly whether the plant needs water or sun and how you should take care of it while its growing.

My Green Buddy

I find this application genuinely unique, since it’s bringing technology to a whole new space, and even though it might not be using new technologies, it does interesting things using existing ones. I take this application as an example to the idea that most times it’s enough to take a good look around you and see what’s missing, instead of trying to predict new trends. This app is also cool because of the connection it’s making between the virtual world and the real world, emphasising the closing gap between the two.

Another cool thing I got from this interview, is about the connection between musicians and startups, or maybe better to put it as the connection between creative people and startups.

"The Toiling Starupists" (My Green Buddy team)

“The Toiling Starupists” (My Green Buddy team)

The first lesson I learned when I got into the world of start ups, was that there is no correct answer to the question “what is the right way to build your start up”. At first I thought that the interview with Lev Kerzhner conveys this idea in the best way possible, since Lev is a musician, a person who originally had nothing to do with technology, but eventually started his own company. But now, after contemplating this idea for a while, I’m not so sure that statement to be true. If fact, during the interview Lev points out some similarities between musicians and entrepreneurs. This is really interesting, since I have noticed those myself. Many times, creative and assertive people can become startup leaders from the same reasons they can become band leaders. Once you had a chance to  lead a group of people through a creative process, you are definitely one step closer to becoming a founder of a start up. After all, musicians tend to go through all the landmarks of entrepreneurs: work endless hours on building and shaping a winning product, they usually take care of all the aspects of their band – including sales, marketing, product, human resources, and much more.

I think this is very interesting, because even though it might seem that there is no correlation between forming a band and founding a start up, there are actually many similar lines between the two.  What I think we can  learn from this, is that when it comes to education – maybe teaching about technology is not the most important thing, but teaching about structure and how to deal with challenges – is actually what’s important.

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